Master Voiceover Workshop Series
This is your all-access pass to 2026’s most unique voice-over workshop experience. Join TrueTell® Founder Dave Walsh and three of the industry’s most celebrated creative executives for a series of high-impact workshops covering three of the most powerful formats in promo — Primetime, Sports, and Children’s.
Three genres. Three game-changing workshops. One path to mastering the art of authentic storytelling in promo.
Guest Director: Mary Jo Smith,
Vice President, Creative Entertainment Marketing, Disney/ABC Television Group
Saturday, February 7 | 10:00AM-3:00PM PST | 1:00PM-6:00PM EST | Zoom
A multi-hyphenate creative, Mary Jo Smith, has built a career of turning sharp ideas into unforgettable primetime moments. As VP of Creative Entertainment Marketing for the Disney/ABC Television Group, she’s led campaigns across drama, comedy, music, news, reality, and more. Mary Jo returns to our coaching mic to join Dave in exploring how creative courage and authentic storytelling redefine what network promotion can be.
Guest Director: Nick Byerly,
Senior Writer/Producer, FOX Sports
Saturday, February 21 | 10:00AM-3:00PM PST | 1:00PM-6:00PM EST | Zoom
With over a decade of experience producing for FOX Sports Marketing On-Air Promotions, Nick Byerly knows how to transform competition into connection. His work spans iconic sports brands including the NFL, NASCAR, MLB’s World Series and All-Star Game, the FIFA Men's and Women's World Cups, College Football and Basketball, the UEFA Euros, and more — always capturing the pulse behind the play. Join Dave and Nick for a workshop that reveals how authentic energy turns spectacle into substance and excitement into impact.
Guest Director: Christina Karaba,
Creative Director, Disney General Entertainment Marketing, The Walt Disney Company
Saturday, March 7 | 10:00AM-3:00PM PST | 1:00PM-6:00PM EST | Zoom
Children’s promo is one of the most inventive and joy-filled corners of the voiceover world — and few know it better than one of the most influential executives in kids television — Christina Karaba. As Creative Director at The Walt Disney Company, Christina has shaped the heart and humor behind campaigns for every Disney television platform including Disney Channel, Disney Jr., and Disney+. Join Dave and Christina as they explore how curiosity, authenticity, and emotional truth bring magic to every moment.
Limit: 12 Active Participants/Workshop
- Bronze Pack (1 Workshop) - $375
- Silver Pack (2 Workshops) - $650
- Gold Pack (3 Workshops) - $900